Source: TapInto
As we step into September, we’re taking a moment to look back on our impactful Purple Flag Campaign from August and celebrate the difference it has made for residents throughout New Jersey.
Throughout the month, our county was adorned with purple flags—an unmistakable symbol of remembrance and awareness for those lost to drug overdoses. This visual campaign, which marked its fourth year, brought communities together and created a powerful statement about our collective commitment to addressing the opioid crisis.
The Purple Flag Campaign reached new heights this year, with even more municipalities and businesses participating than ever before. This expansion reflects our dedication to spreading awareness and fostering dialogue about the critical issues surrounding substance use. Each flag displayed was not just a piece of fabric but a beacon of hope and a call to action.
Our CEO, Dr. Tara Chalakani, captured the essence of our mission perfectly: “We are determined to end this public health crisis and eliminate these preventable deaths through education and community-driven resources.” Her commitment, shared by our entire team, drives our daily efforts to make a tangible difference in the lives of individuals and families affected by substance use.
August’s campaign also aligned with International Overdose Awareness Day on August 31st, further amplifying our message of prevention, support, and the importance of access to life-saving interventions like naloxone. By highlighting these issues, we’ve worked to reduce stigma and encourage open conversations about addiction and recovery.
The statistics are a stark reminder of why our work matters. New Jersey saw 865 drug-related deaths between January and May 2024, with Monmouth County alone losing 135 individuals in 2023 and 27 more by the end of March this year. These numbers underscore the ongoing need for awareness and proactive measures.
Looking back, we’re proud of how our Purple Flag Campaign has made a difference. It’s not just about raising awareness; it’s about creating tangible change. Each flag, conversation, and resource provided is a step toward a future where fewer lives are lost to overdose and more individuals receive the support they need.
As we move forward into September and beyond, we remain committed to our mission. Our work continues each day as we strive to make a lasting impact throughout New Jersey, one campaign, one conversation, and one life at a time.
Thank you for joining us in this vital effort. Together, we are making a meaningful difference.
Click below to read more about our efforts.
Source: TapInto
